Calm’s election night ad is 30 seconds of silence - Fast Company
2024年11月5日 · TV viewers following the election will once again get serene ad breaks. This time Calm is dropping a fully silent ad to serve up some quiet amid the noise. The 30-second spots will run all day on ...
Calm app wins Election Night advertising with total silence
2024年11月7日 · Mental fitness service Calm is being praised for a 30-second spot that ran on several channels during their Election Night coverage, but had very little to do with politics. The spot, called “Ad Space of Silence,” featured just that — 30 seconds of total silence, which the company said was intended to give viewers of Election Night ...
Calm app's 30-second silence ad during 2024 election goes viral ...
2024年11月6日 · Brilliant work by Calm, the meditation app! They actually 'advertised' 30 seconds of absolute silence, multiple times during the day, on CNN and ABC, during an atrociously noisy and loud...
Fans declare Calm ad ‘winner of the US election’ | PR Week
2024年11月6日 · Calm, a mental health and meditation app, bought advertising space on news platforms and filled it with silence to bring temporary peace of mind to the seven in 10 Americans who say they were feeling anxiety and frustration about the election. Here’s how marketing and comms pros reviewed the ad.
Fans declare Calm ad ‘winner of the US election’
2024年11月7日 · Calm, a mental health and meditation app, bought advertising space on news platforms and filled it with silence to bring temporary peace of mind to the seven in 10 Americans who say they were feeling anxiety and frustration about the election. Here’s how marketing and comms pros reviewed the ad.
'Calm' Meditation App Jumps 100 Spots in App Store After Election Night Ad
2024年11月6日 · The app "Calm" saw a massive -- more than a 100-spot -- jump in the App Store after its brilliant 30-second silence ad break aired during CNN and ABC's election coverage ... offering a...
App’s brilliant Trump-Harris election night ad helps it ... - PennLive
2024年11月10日 · The move was so effective, that the app “Calm” saw a massive, more than 100-spot jump in the App Store after the 30-second ad break aired during CNN and ABC’s election coverage. A Calm ...
The Calm app bought ad blocks on CNN and ABC on election …
2024年11月7日 · The company purchased 30-second blocks on CNN, ABC, and Comedy Central from 5:30 p.m. to 1:15 a.m. ET on election night. The advertisement involved a video with the message: "We bought this ad ...
Five Takeaways From Calm's Election Night Ad - Adweek
Marketers can learn from the meditation app's unconventional approach. A 30-second Election Day ad from Calm nearly broke the internet. Calm. By T.L. Stanley. An election-pegged commercial from ...
Calm App Buys 30 Seconds Of Election Silence 11/06/2024
2024年11月5日 · Calm, the meditation app, is again swooping into the rescue, this time with 15 and 30-second spots of silence. The ads are scheduled to run on CNN, ABC, and Comedy Central during Election...
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