Communications leaders from Walmart, Dell, General Mills talk about how their teams use AI, and what they demand from agency partners.

From understanding an audience to beating back disinformation, health comms experts share their biggest lessons learned for the next pandemic.

‘Dancing with the Stars’ judge Derek Hough and more than 100 influencers helped to promote StarKist products’ benefits.

She discusses the main ingredients in the fast-food chain’s transformational, make-or-break refresh.

Venezuelan warmth, values and mannerisms, combined with Gen Z authenticity, is Manifest Group’s Mariana Buitrago Figuera’s secret to success in the workplace.

Brands are embracing Thanksgiving’s side dishes, inevitable cooking mishaps and the spirit of giving.

Who got their message across most effectively this year? Today, we profile the individual at the very top of our ranking for 2024.

PRWeek has launched its annual Salary Survey — take the survey today. In this week’s newsletter, here’s how UnitedHealth Group and health insurers have responded to the killing of UnitedHealthcare CEO ...

Zeno Group was the incumbent on the account.

H/Advisors Abernathy’s Matt Reid has joined Burson in the newly created role of US CEO of Burson Buchanan, the agency's UK-based financial markets advisory business.

Omnicom’s PR firms include FleishmanHillard, Ketchum and Porter Novelli, while Interpublic owns Weber Shandwick and Golin. (L-R) Omnicom chair and CEO John Wren, Interpublic CEO Philippe Krakowsky.