Loyalty rewards programs can significantly increase customer engagement and retention ... Run promotions at least one or two times per month. Examples of such marketing promotions are ...

Company profitability relies on repeat business with existing clients and proves less expensive than marketing ... Brand loyalty differs from customer loyalty programs, which require offering ...

Given this, if your business hopes to connect with millennials, a loyalty program must be an important part of the marketing mix ... So what does it mean? Given that millennials consider loyalty ...