Jingles have a long history in the advertising industry. The first known radio jingle in the UK – Have You Tried Wheaties? – ...

Behavioral economics explores the intersection of psychology and economic decision-making. It highlights cognitive biases, emotional influences, and social dynamics that shape individuals' actions. In ...

First, respondents read a text explaining how to help scientists fight climate change. Second, participants choose whether to do a real-effort task, like the behavior emphasized in the text. Third, ...

Even if we haven’t heard them for many years, familiar songs often stick with us for life. We can often recall every lyric to songs we learned as kids or albums we idolized as teenagers.

Important Note: All contributions to this Research Topic must be within the scope of the section and journal to which they are submitted, as defined in their mission statements. Frontiers reserves the ...

Effective workplace leadership requires humility, creating an environment where employees feel valued and respected while ...