The artist responsible for designing one of Sanrio's most beloved characters is leaving the company, sparking concerns among ...

Sanrio is about to lose one of its character creators responsible for some of the franchise's most popular faces.

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Sanrio Loses One of Its Best Artists, Leaving Hello Kitty Fans to Question the Future Miyuki Okumura Is Leaving the Brand To Pursue Freelance Art, Leaving Cinnamoroll’s Fate Uncertain &#x2715 Remove ...

Okumura has worked at Sanrio for 25 years as a character designer and an executive officer. Aside from Cinnamoroll, she also ...

Sanrio, with 30+ licensees, sees a transaction volume surge for multiple hit products. Recognizing Hello Kitty’s unique “sense of companionship” and “friendship-oriented” qualities, along with the new ...

Hello Kitty turns 50 on Friday. Befitting a pop icon at midlife, the bow-wearing character’s fictional birthday has brought museum exhibits, a theme park spectacle and accolades.