It's easy to spread and perfect for cakes, cupcakes and cookies ENDLESS OPTIONS: Add your own twist by trying tested and trusted Betty Crocker recipes HOMEMADE TASTE: The Red Spoon is my promise ...
The cookbooks and test kitchen tours also sold like hot cakes. "I was lucky enough to interview quite a few women who worked for the Betty Crocker kitchens," said Susan Marks, who wrote "Finding ...
new product innovations (Betty Crocker cake mixes, Bisquick), a series of advertisements with Hollywood stars (Joan Crawford, Jean Harlow) and a push to standardize measurements and pan and pot ...