Jivox, the pioneer in Generative Commerce Marketing, announced today its integration with Amazon DSP to offer advertisers a self-service platform to create dynamic display and video ad campaigns--in ...

At CES 2025, Amazon Ads today announced a SQL generator for Amazon Marketing Cloud (AMC), a new generative AI capability that helps advert ...

In general, finalists displayed a huge range of innovative strategies to overcome their challenges such as full-funnel video ad campaigns, multi-channel approaches combining Amazon DSP and Streaming ...

Amazon Ads announced a SQL generator for Amazon Marketing Cloud, a new generative AI capability that helps advertisers develop ...

Amazon Ads' new SQL Generator helps advertisers develop insights using natural language, enabling full-funnel advertising across streaming TV, audio, and digital channels.

The SQL generator helps advertisers create ad-targeting audiences through requests using natural language. It reduces development times from hours to minutes. It can identify customers who viewed ...

Amazon's latest retail media announcement - offering its advertising technology to other retailers - might seem like asking competitors to invite the fox into the henhouse. With Amazon already ...

Stackline, the leading AI-enabled ecommerce and retail intelligence platform, has formed a strategic partnership with Gigi, an innovative ad tech solution provider that enables unified buying and ...

Amazon Ads has launched a new service called Amazon Retail Ad Service, letting third-party retailers use its own ad tool in their online stores. The latest offering is a new service built on AWS ...

Amazon’s advertising business continues to break records. In Q3 2024 alone, Amazon reported a staggering $14.3 billion in ad revenue, marking a 19% year-over-year growth. Once considered a ...