UnitedHealth Group has been responding to a ransomware attack that happened in February targeting its subsidiary Change ...
Merriam-Webster, Netflix, Duolingo and two other brands had clever responses to the streaming giant’s viral marketing ...
Omnicom’s PR firms include FleishmanHillard, Ketchum and Porter Novelli, while Interpublic owns Weber Shandwick and Golin. (L-R) Omnicom chair and CEO John Wren, Interpublic CEO Philippe Krakowsky.
Mutually beneficial collaborations are joyful ways to boost consumer awareness and test creative ideas, says Precision Strategies’ Julia Beasley. Over the past few years, brands have increasingly ...
The holiday ad was directed by Emmy Award winner and Academy Award nominee Henry-Alex Rubin. Apple has released a new holiday-themed advertisement promoting the new AirPods Pro 2 and its accessible ...
From understanding an audience to beating back disinformation, health comms experts share their biggest lessons learned for the next pandemic.
‘Dancing with the Stars’ judge Derek Hough and more than 100 influencers helped to promote StarKist products’ benefits.
Communications leaders from Walmart, Dell, General Mills talk about how their teams use AI, and what they demand from agency partners.
Brands are embracing Thanksgiving’s side dishes, inevitable cooking mishaps and the spirit of giving.