Familiar fictional characters are proving popular for this year’s Christmas ad campaigns, and the trend seems to hold for the US too. Where’s Wally? (known as Where’s Waldo? there), becomes a real Gen ...
Saatchi & Saatchi has hit a rich vein of form for EE, positioning the mobile network skilfully as something that can help you as well as draining your wallet. The agency’s regular depictions of Gen Z ...