That scenario has drastically changed when fashion – that most insular of industries when it comes to being practical in terms of technology adoption – had to finally give in the last few ...

Aesthetic, a new fashion company looking to be the “Shazam for clothes,” launched this week and is using AI to help people identify and shop for clothing they sourced on social media.

The new e-commerce tech company allows customers to redefine their style and shop their favorite looks directly on social media platforms like Instagram.