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One case study I really like, which I often mention to encourage new ways of thinking about marketing, is the Huggies diaper example. Until Kimberly-Clark introduced Huggies, Proctor & Gamble ...

The plaintiff, Bridget Erickson, claims the Huggies Simply Clean Fragrance Free baby wipes contain unsafe levels of per- and polyfluoroalkyl substances and are unfit for their intended use.

They say in thirty years a burger & fries could cost $16, a vacation for $12,500, and a basic car for $65,000,' reads the ad.

I review privacy tools like hardware security keys, password managers, private messaging apps and ad-blocking software. I also report on online scams and offer advice to families and individuals ...

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The best ad blockers should block not just pop-ups, but also annoying and often invasive advertising. As a bonus, some ad blockers also do away with rouge adverts and website malware. In order to ...

The former Bachelor star welcomed daughter River with Natalie Joy in February 2024 Bunny Hedaya is addressing accusations that she exploits her son following comments made about her on Nick Viall ...

Founded in 1964, Coachmen developed a rich, diverse presence in the recreational vehicle and unit marketplace. Originally constructing travel trailers and truck campers for the vacationing customer, ...

First appearing in 1960, Winnebago has grown to be an icon in the recreational vehicle industry. From the beginning, Winnebago pursued high attention to quality building furniture and components ...

The ad tracking firm AdImpact catalogs the issues that are referenced in broadcast TV campaign ads and tracks the amount of money behind those spots. Comparing changes since August illustrates how ...

An ad in Michigan and Pennsylvania revives the vice president’s past positions on climate change and the environment. By Michael Gold Former President Donald J. Trump’s presidential campaign ...