You can create a Google Group and use it as a collaborative inbox. The collaborative inbox gives you many useful features, such as assigning incoming messages to group members, tracking status, and ...

The email segments you create should align with your marketing and messaging goals ... identify and reward your best responders; and uncover inactive list segments that are prime for win-back ...

As an email marketer, you must maintain good email list hygiene. Failing to do so can lead to bounces, complaints and poor deliverability overall. Also, ignoring unsubscribe requests and spam ...