Sanrio's Hello Kitty and McDonald's tie-up in 2000 was a turning point. Customers reportedly threw away the hamburgers as ...

Iconic character Hello Kitty turned 50 in 2024. The story of how the Japanese brand Sanrio created and marketed her is simple ...

She weighs three apples and stands five apples tall. She enjoys baking cookies and dreams of being a pianist or poet. And now ...

But first, more on the origin story. Unlike Mickey Mouse and Snoopy, Hello Kitty didn’t start as a cartoon. A young Sanrio illustrator named Yuko Shimizu drew her in 1974 as a decoration for ...

Hello Kitty turns 50 on Friday. Befitting a pop icon at midlife, the bubble-headed, bow-wearing character's fictional ...