Aptamil, a baby food brand, launched a campaign in the Middle East and Africa to drive sales and awareness and drive consideration and brand differentiation by leveraging media expertise. Over the ...

Aptamil, a baby food brand, launched a campaign in the Middle East and Africa to drive sales and awareness and drive consideration and brand differentiation by leveraging media expertise. We’re ...

A TRENDY baby formula brand is launching a cut-price "affordable" version, amid concerns over spiralling prices. The new Bonya formula, produced by the company behind Kendamil, will be nearly half ...

Asda, Tesco, Sainsbury's and Morrisons have joined Iceland in cutting the cost of Aptamil baby formula ... because shoppers were reluctant to switch brands, either because they were recommended ...

Aptamil recently changed the recipe of three ... until she started using a different brand. Danone UK said: "We would like to reassure parents that the quality and safety of our products is ...

It said that while they had decreased this year, they still remained at early 2023 levels for all but the cheapest two brands ...

The Competition and Markets Authority has made a series of recommendations after warning of the soaring cost of baby formula ...