In the ever-changing world of digital marketing, operational efficiency, quick turn-around times, testing and adapting to change are crucial to success. However, 46% of marketers are working with a ...
However, this doesn’t mean small businesses can’t carve out a competitive edge. Agile marketing provides a framework for maximizing impact by balancing effort and budget to yield high-value ...
Is there a better, a more efficient solution to these marketing woes? Yes. Agile Marketing! Agile marketing is nothing but speed optimization, the speed at which you will plan, the speed at which ...
When you imagine an Agile Marketing team, what words spring to mind? Chances are you're imagining marketers who are fast, flexible, and maybe even frenetic. We tend to strongly associate agility with ...
AgileSherpas, a premier consulting organization specializing in marketing agility, have collaborated with Forrester on their recent report, "The State Of Agile Marketing: Insights Informed by ...
What is an agile content management system (CMS)? What are its key components? And why is an Agile CMS essential for ensuring timely, seamless experiences across channels for B2B businesses? B2B ...
Opinions expressed by Forbes Contributors are their own. I write about 21st century leadership, Agile, innovation & narrative. In the 1990s, the software department was often the worst performing ...